Branding For The Now
We live in a time where the product and software landscape is overwhelmingly saturated. For consumers, over-stimulation is very real – sorting through a sea of brands to find the ones that resonate, keep their promise, and continuously surprise and delight is almost a task in itself.
Read MoreBranch Office Furniture and the Disruption of an Antiquated Space
Branch, a digitally native office furniture solution and new Nine Four portfolio company, has entered the market to simplify the process, offering direct-to-business furniture with the guidance, flexibility, and the quality that growing companies require, all at an extremely affordable price.
Read MoreThe Sustainability Shift
Building a sustainable brand in today’s eco-conscious climate is something real estate companies can no longer ignore. Not only do renters and owners expect it, it’s imperative to take part in this movement as real estate stands for 40% of overall energy usage globally. Yet,…
Read MoreIntelligent Business Development: The Stay Alfred Partner Summit
Today, companies need to be creative with their business development practices…
Read MoreMillennials and Multifamily Sustainability
The conscious effort to make an impact and change the narrative is one in which the millennial generation, and those to follow, feel strongly about.
Read MoreTech: The New Amenity For Aging Properties
The introduction of new technologies provide owners and operators an added layer of amenity that once wasn’t available to them.
Read MoreReal Estate Technology for the Wary
Through our vertically integrated structure, as a VC and through our partners that own and operate a variety of real estate asset types, we have a precise understanding of the hardships real estate teams face…
Read MoreTo Have and to Hold: The Value of Customer Retention
In this post we’ll explore how Stay Alfred plans to give back to their loyal guests as well as the importance of customer retention that’s applicable to companies outside of the STR space.
Read MoreCo-living: The Human Perspective
At Nine Four Ventures, we are excited for this sector to take flight. There will be endless conversations about the pros and cons for both the owners/developers and renters but as I see it, the value it will provide to the diverse demographic of today’s renters will be invaluable.
Read MoreNine Four’s Preview For AIM’s 2019 Conference
This year’s AIM (Apartment Innovation and Marketing) Conference takes place on May 5-8th in Huntington Beach, CA. We are thrilled to be participating on the panel “Don’t Build It, Invest In It: The New Operator Approach to Technology”.
Read MoreThe Data Advantage: Innovation for the Brokerage of Today
In a space where technology is still uncharted territory, but also celebrated, where can startups make the most impact and how will agencies benefit?
Read MoreShort-Term Rentals: Curated For a New Generation
Nine Four Ventures is very mindful of the disruptive shift that is taking place within the short-term rental space.
Read MoreNine Four Partners: A Value-Add Platform
We are building a program that will unify, educate and promote growth through the sharing of information we feel is valuable to real estate practitioners
Read MoreVertical Proof
Our tech forward commercial partner, the Laramar Group, believes that proptech is a fundamental component of its current and future operations.
Read MoreArtificial Intelligence: The Human Advantage
The advancement of machine learning is undeniably valuable as we look at technologies being conceptualized within the RE space. Whether it be for residential, multifamily, or commercial, the growth potential it creates is something we at Nine Four feel strongly about.
Read MoreTravel Apartments and Multifamily: Less Risk, More Reward
Stay Alfred, a Nine Four Ventures portfolio company, is building something I would categorize as game-changing with respect to multifamily.
Read MoreMultifamily Marketing: The Missing Links
Marketing professionals in today’s multifamily space can all agree that standing out is a full-time job. Understanding where processes can be more streamlined may potentially answer some fundamental questions when building technology around this category.
Read MoreFor the Vanity of it All: Tech Trends for Multifamily Marketing
When trying to set yourself apart from the competition, first impression is everything.
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